Bald Governance: Collin Pullar of the SCSA
In this episode, host Munir Haque interviews Collin Pullar, President of the Saskatchewan Construction Safety Association, in-demand speaker,...
WHEN THERE’S NO CONSISTENT APPROACH
Without a Clear Process, Sales Becomes Hard to Improve
Deals are coming in, but not predictably. Follow-up varies, conversations change depending on the rep, and opportunities get missed. It’s not a pipeline issue, it’s inconsistency in how sales is being executed.
This 12-week sales training builds a clear, repeatable sales approach your team can actually follow. Through structured content, coaching, and reinforcement, it improves how your team communicates, qualifies, and closes, week by week, for teams across Calgary, Kelowna, and Canada.
WHAT THIS PROGRAM INCLUDES
Our Structured Approach to Improving Sales Performance
01.
Proven Sales Framework
Your team follows a structured sales framework covering communication, qualification, objection handling, and closing, creating a consistent approach that improves clarity, confidence, and overall performance.
02.
Weekly Coaching & Application
Each session reinforces learning through real scenarios, guided discussion, and practical application, helping your team apply concepts directly to their sales conversations and day-to-day interactions.
03.
Built-In Reinforcement
Repetition, quizzes, and accountability measures ensure concepts are understood and applied consistently, helping your team retain what they learn and improve execution over time.
WHAT CHANGES
What Sales Looks Like After This Program
More Consistent Results
Your team follows a defined process, reducing variability and improving close rates across the board.
Stronger Sales Conversations
Clear structure in how your team communicates, qualifies, and handles objections.
Better Use of Opportunities
Leads are handled with more clarity and intention, reducing missed opportunities and stalled deals.
Clear Visibility Into Performance
You can see what’s working, what’s not, and where to improve, with defined metrics and a clearer view of team performance.
PROGRAM STRUCTURE
How the 12 Weeks Are Delivered
This program combines structured learning with live coaching, guiding teams through core sales topics step by step, from mindset and communication to negotiation and closing, with each phase building into a practical system used by teams across Calgary, Kelowna, and across Canada.
- 12-week structured program delivered in two phases
- Weekly live group coaching sessions
- On-demand video training content
- DISC + Motivators assessment included
- Small group format (limited capacity)
- Ability to join early, with registration closing after initial weeks
Our Working Process
Three Steps To Change How Your Business Runs
01.
STEPS.
Book A Consultation
We start with a direct conversation to understand your sales process, team, and current performance gaps.
02.
STEPS.
Assess Fit Together
We assess whether the program aligns with your team, your stage, and what needs to improve.
03.
Start Training Program
Your team begins structured training focused on improving execution, consistency, and results.
Testimonials
Coaching That Moves Beyond Advice
Action Edge has been instrumental in the growth of my business. The support from the entire team has been outstanding, and the network and relationships I’ve built have been invaluable. Whether you’re just starting out or scaling, I highly recommend Action Edge for any business looking to grow.
We started with Action Edge Business Coaching during a critical time and weren’t sure it was the right move. I’m so glad we did. The outside perspective was huge. Simple systems like daily huddles made a real difference. They helped with structure, marketing, finances, and goals. Highly recommend.
When I started my business in 2021, I thought being good at my trade was enough. I quickly realized how different ownership is. I was stressed, overworked, and figuring it out alone. Action Edge gave me structure, tools, and clarity. I’m now a stronger leader with a business I’m proud of.
Action Edge isn’t “business coaching” the way most people picture it. This isn’t fluffy theory or motivational talk, it’s real transformation. My business partner and I have seen unreal growth in a short time. Systems, mindset, leadership, clarity, all leveled up. If you’re serious, call them.
Action Edge Business Coaching has been a game changer. We were stuck in a tough spot, busy but not profitable. Their coaching is clear, practical, and actually works. They helped us build a more stable, profitable business. Highly recommend for anyone serious about growing the right way.
START WITH CLARITY
Fix What’s Slowing Your Sales Performance
If sales are active but results aren’t where they should be, the issue is rarely effort. It’s how your team is selling day-to-day. We work with teams across Calgary, Kelowna, and Canada, starting with a direct conversation to understand your current approach, where opportunities are being lost, and what needs to improve. From there, we determine if this training is the right fit.
From The Edge
Real Talk on Leadership, Growth, and Building a Business.
Get Off Your ‘S’ and DO Governance! with Melinda Park, Partner at BLG LLP
In this episode, host Munir Haque interviews Melinda Park, a partner at Borden Ladner Gervais LLP, who made...
Canada-UK Diplomacy & Governance with the Honourable Ralph Goodale, Canada’s High Commissioner to the United...
In this episode of The Boardroom 180 Podcast, host Munir Haque invites the Honourable Ralph Goodale, Canada's High...
Pro-Wrestling, Trump & International Governance with Gary Mar, CEO of the Canada West Foundation
Munir Haque is joined by Gary Mar, President and CEO of the Canada West Foundation and former Member...
